Exhibiting @CCBF

The China Shanghai International Children’s Book Fair – CCBF is back!

14–16 November 2025 | Shanghai World Expo Exhibition & Convention Centre

CCBF returns for its 12th edition and reaffirms itself as the leading event in the Asia-Pacific region for those who create, publish, and distribute content for children and young adults.
An unmissable opportunity to expand your professional network, discover new publishing trends, and grow your business in the heart of the Asian market.
An international event, a global community. Get ready to meet publishers, illustrators, agents, and professionals from around the world, all united by a passion for children’s literature.

More info about exhibiting: Mariaelena Schiavo, tel: +39 051282298.
Email: mariaelena.schiavo@bolognafiere.it; ccbf@bolognafiere.it

Get in touch CCBF2025 Visual Identity CCBF official website

CCBF Special Areas

CCBF offers tailored solutions for every type of participation, designed to ensure visibility, comfort, and targeted networking.
Individual stands, shared spaces, themed lounges—you can choose the format that best suits your needs to promote your content effectively.

In particular, the Copyright Zone is the most international area of the fair, exclusively reserved for trade professionals: the beating heart of rights exchange and global connections.

BOP – Bologna Prize Lounge

A dedicated area for winners and finalists of the BOP – Bologna Prize for the Best Children’s Publishers of the Year, the most prestigious annual award of BCBF that celebrates publishing excellence across six global regions: Africa, Central and South America, North America, Asia, Europe, and Oceania.

Participation fee of €700, includes:

Personalized workstation (table, chairs, 2 bookshelves, name and logo);
Hotel accommodation in Shanghai for 4 nights + daily shuttle service to and from the Fair;
Visibility in the Official Guide + access to the matchmaking platform;
Invitation to the Gala Dinner on the opening night;
Access to the VIP Lounge + on-site support, cleaning service, insurance, and entry badge;
Dedicated promotional post on CCBF’s official WeChat channel.

CrossMedia Lounge

A space for those who have transformed a story into an entire narrative universe.
This lounge celebrates editorial projects that go beyond the book into digital worlds, animation, video games, and audio-visual productions.
A premium showcase for professionals in creative adaptation and cross-media licensing.

Also featuring winners of the BolognaRagazzi CrossMedia Award books born from other media, media inspired by books, platforms reinventing the reading experience, and more!

Participation fee of €700, includes:

Personalized workstation (table, chairs, 2 bookshelves, name and logo);
Hotel accommodation in Shanghai for 4 nights + daily shuttle service to and from the Fair;
Visibility in the Official Guide + access to the matchmaking platform;
Invitation to the Gala Dinner on the opening night;
Access to the VIP Lounge + on-site support, cleaning service, insurance, and entry badge;
Speaking session during the fair;
Dedicated promotional post on CCBF’s official WeChat channel.

CCBF Rights Centre

Located within the Copyright Zone, the Rights Centre is the ideal meeting point for literary agents, scouts, publishers, and rights professionals.

Participation fee of €700, includes:

Reserved table at the Rights Centre;
Hotel accommodation in Shanghai for 4 nights + daily shuttle service to and from the Fair;
Invitation to the Gala Dinner on the opening night;
Access to the VIP Lounge + on-site support, cleaning service, insurance, and entry badge.

Asia Pacific New Entry Lounge (APNEL)

A stage dedicated to publishing excellence in the Asia-Pacific region.
This lounge welcomes the region’s most innovative publishers into a dynamic and curated collective stand, boosting visibility and international networking.

Participation fee of €1,000 includes:

Workstation in the Lounge (table, chairs, 2 bookshelves, name and logo);
Hotel accommodation in Shanghai for 4 nights + daily shuttle service to and from the Fair;
Visibility in the Official Guide + access to the matchmaking platform;
Invitation to the Gala Dinner on the opening night;
Access to the VIP Lounge + on-site support, cleaning service, insurance, and entry badge;
Dedicated promotional post on CCBF’s official WeChat channel.

New in 2025: Belt and Road Initiative

For the first time, CCBF introduces a special area dedicated to publishers from Belt and Road Initiative (BRI) partner countries—an international project that fosters cooperation, cultural exchange, and connections across Asia, Africa, Europe, and beyond.
This lounge aims to give visibility to emerging publishing houses often underrepresented in international book fairs. In cases where physical presence is not possible, selected titles will still be displayed on-site.
A brand-new showcase designed to expand the global children’s content network and foster dialogue between emerging markets and industry professionals.

The Italian Pavilion Returns to CCBF!

The Italian collective participation, organized by Bologna Children’s Book Fair with the support of ICE – Italian Trade Agency and MAECI (Ministry of Foreign Affairs and International Cooperation), finally returns to Shanghai!

This initiative highlights the richness and quality of Italian children’s publishing and creates meaningful opportunities for networking and collaboration with local buyers and professionals.

Participation fee of €700, includes:

Table workstation in the Italian area;
Hotel accommodation in Shanghai for 4 nights + daily shuttle service to and from the Fair;
Visibility in the Official Guide + access to the matchmaking platform;
Invitation to the Gala Dinner on the opening night;
On-site support, cleaning service, insurance, entry badge, and access to the VIP Lounge;
Dedicated promotional post on the official WeChat channel.

Licensing: New Opportunities in the Hybrid Zone

CCBF dedicates a special space to the most exciting brands and intellectual properties in the industry.
In the Hybrid Zone, distributors, retailers, and IP owners will be able to:

Promote their products regionally;
Meet Chinese and international partners;
Schedule targeted business meetings;
Sell directly to the public.

An unmissable opportunity to grow your publishing—and broader—business in China and the entire Asia-Pacific region.

Spotlight on New Books

The Spotlight on New Books initiative offers an exclusive opportunity for all CCBF 2025 exhibitors.

Books selected by CCBF will be showcased during the fair, ensuring high visibility in front of thousands of industry professionals, buyers, and media representatives.

The chosen titles will also be featured in an official bilingual catalogue and promoted across CCBF’s social media channels, reaching a wide and international audience. The initiative includes a series of on-site activities—such as presentations, readings, book signings, and influencer engagement—to further highlight the selected books, their publishers, and their authors.

Spotlight on New Books also serves as a gateway to the global market, thanks to its connection with the Bologna Children’s Book Fair.

The exhibition will also travel to Bologna from 13 to 16 April 2026, as part of the next edition of the fair