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Audio @BolognaBookPlus

The Audio Forum returns following the great success last year! 

Audio’s success continues to rise with many ‘readers’ favouring the flexibility and ease of audiobooks.

It takes place 2 April, starting 13:00 in the BolognaBookPlus Theatre. It is free to all fair visitors and exhibitors.

Audio Forum - 2 April 2025 

13:00 Introduction

  • Jack Thomas, Guest Director BolognaBookPlus
  • Nathan Hull, Chief Strategy Officer, Beat Technology (Norway) 

13:10 In Conversation with… Kelly Garner, Founder & CEO, TreeFort FM (USA)

  • Nathan Hull, Chief Strategy Officer, Beat Technology (Norway) 

13:40 Serialized Content in Audiobooks, Books and Podcasts

  • Tina Jürgens, co-CEO, Zebralution (Germany)

13:50 Beyond the Basic Audiobook Lance Fitzgerald, Senior Vice President, Content and Business Development , PRH (US)

  • Ann Scantlebury, Publisher, Pottermore (UK)
  • Lance Fitzgerald, Senior Vice President Content and Business Development , PRH
  • Søren Brinch Vestergaard, Audio publisher, Politiken (DK)
  • Moderator, Nathan Hull

14:30 Break

14:40 Audio rights: A New Frontier Colin Hauer, CEO, Hörbuch Hamburg (Germany)

  • Colin Hauer, Audible (USA)
  • Sonia Draga, CEO, Draga (Poland)
  • Moderator, Emma House, Oreham Group (UK) 

15:20 400 Million Plus Speakers – the Arabic Opportunity 

  • Ahmed Riwehel, Co-founder, Arabookverse (Egypt) 

15:40 AI’s Role in AudioLaure Saget, MD Audiolib, Hachette (France)

  • Ani Attamian, Founder, LEM (US)
  • Laure Saget, MD Audiolib, Hachette (France)
  • Hugo Rayne, General Manager Europe, ElevenLabs (UK)
  • Moderator, Jon Watt, Head of Commercial and Audio, Bonnier Books (UK) 

16:20 Where Next: New Players, Models and How to Grow Markets

  • Mariana Feged, GM Spanish Markets, France & EMEA Bookwire (Spain)  

16:30 Finding New readers, Making New SalesClara Ferrari, Chief Content Officer, YouScribe (France)

  • Miriam Spinnato, Commercial Director, Mondadori (Italy)
  • Clara Ferrari, Chief Content Officer, YouScribe (France)
  • Fabio Uhera, AYA Books (Brazil)
    Moderator, Emma House, Oreham Group (UK)

17:10 Final Remarks

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