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Audio @BolognaBookPlus

The Audio Forum returns following the great success last year! 

Audio’s success continues to rise with many ‘readers’ favouring the flexibility and ease of audiobooks.

It takes place 2 April, starting 13:00 in the BolognaBookPlus Theatre. It is free to all fair visitors and exhibitors.

Audio Forum - 2 April 2025

13:00 Introduction

  • Jack Thomas, Guest Director Bologna Book Plus
  • Nathan Hull, Chief Strategy Officer, Beat Technology (Norway) 

13:10 In Conversation with …Kelly Gardner, Founder & CEO, TreeFort FM (USA)

  • Nathan Hull, Chief Strategy Officer, Beat Technology (Norway) 

13:40 Serialized Content in Audiobooks, Books and Podcasts

  • Tina Jürgens, co-CEO, Zebralution (Germany)

13:50 Beyond the Basic AudiobookLance Fitzgerald, Senior Vice President, Content and Business Development , PRH (US)

  • Ann Scantlebury, Publisher, Pottermore (UK)
  • Søren Brinch Vestergaard, Audio publisher, Politiken (DK)
  • Moderator, Nathan Hull

14:30 Break

14:40 Audio rights: A New FrontierColin Hauer, CEO, Hörbuch Hamburg (Germany)

  • Sonia Draga, CEO, Draga (Poland)
  • Moderator, Emma House, Oreham Group (UK) 

15:20 400 Million Plus Speakers – the Arabic OpportunityAhmed Riwehel, Co-founder, Arabookverse (Egypt) 

15:40 AI’s Role in AudioLaure Saget, MD Audiolib, Hachette (France)

  • Ani Attamian, Founder, LEM (US)
  • Hugo Rayne, General Manager Europe, ElevenLabs (UK)
  • Moderator, Jon Watt, Head of Commercial and Audio, Bonnier Books (UK) 

16:20 AI Data Insights

  • Mariana Feged, VP Audio, Bookwire (Germany) 

16:30 Finding New readers, Making New SalesClara Ferrari, Chief Content Officer, YouScribe (France)

  • Miriam Spinnato, Commercial Director, Mondadori (Italy)
  • Moderator, Nathan Hull, Chief Strategy Officer, Beat Technology (Norway) 

17:10 Final Remarks

17:15 Networking Drinks Reception

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